62 Best London Based Sporting Goods Startups and Companies to Work For

June 20, 2021

This article showcases our top picks for the best London based Sporting Goods companies. These startups and companies are taking a variety of approaches to innovating the Sporting Goods industry, but are all exceptional companies well worth a follow.

We tried to pick companies across the size spectrum from cutting edge startups to established brands.

We selected these startups and companies for exceptional performance in one of these categories:

  • Innovation
    • Innovative ideas
    • Innovative route to market
    • Innovative product
  • Growth
    • Exceptional growth
    • Exceptional growth strategy
  • Management
  • Societal impact

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Top London Sporting Goods Startups

Data sourced from Crunchbase and SemRush.

Laka

Laka

Crunchbase Website Twitter Facebook Linkedin

Laka develops a peer to peer bicycle insurance platform to insure bicycles and cycling equipment against theft or damage.

Vivobarefoot

Vivobarefoot

Crunchbase Website Twitter Facebook Linkedin

UK-based shoe brand and Crowdcube alum

Vivobarefoot

ORB Innovations

Crunchbase Website Twitter Facebook Linkedin

In work, rest & play, we empower users to grow through understanding human physiology in a depth and accuracy that is unrivalled.

Vivobarefoot

Monreal London

Crunchbase Website Twitter Facebook Linkedin

Monreal London provides unique luxury sportswear brand.

Vivobarefoot

Every Second Counts

Crunchbase Website Twitter Facebook Linkedin

Every Second Counts offers an activewear brand designed to go from the gym/running/pilates/yoga/spin class to daily life in a second.

Vivobarefoot

foc.us

Crunchbase Website Twitter Facebook Linkedin

foc is a technology development company that provides tDCS headsets for gamers.

Vivobarefoot

Isobar Compression

Crunchbase Website Twitter Facebook Linkedin

Isobar Compression manufactures compression garmets to treat chronic venous insufficiency (CVI) conditions.

Vivobarefoot

Brother Cycles

Crunchbase Website Twitter Facebook Linkedin

Brother Cycles was formed in 2010. Based in London, they spent their early years building and restoring custom vintage bicycles.

Vivobarefoot

Staark

Crunchbase Website Twitter Facebook Linkedin

Staark creates cycling clothing and delivers fit-based designs on specific body shapes using Dimensioning Technology.

Vivobarefoot

Purple Harry

Crunchbase Website Twitter Facebook Linkedin

Purple Harry is a U.K.-based producer of innovative cycle cleaning products.

Vivobarefoot

Morpher Folding Helmet Company

Crunchbase Website Twitter Facebook Linkedin

Folding helmet technology. International Innovation Award winning. Morpher is aimed at all cyclists. http://t.co/4xuyOGlxoE

Vivobarefoot

Monreal London

Crunchbase Website Twitter Facebook Linkedin

Monreal London provides unique luxury sportswear brand.

Vivobarefoot

Peak+Flow

Crunchbase Website Twitter Facebook Linkedin

Peak+Flow is creates technical sportswear sustainably and ethically.

Vivobarefoot

Laka

Crunchbase Website Twitter Facebook Linkedin

Laka develops a peer to peer bicycle insurance platform to insure bicycles and cycling equipment against theft or damage.

Vivobarefoot

Vivobarefoot

Crunchbase Website Twitter Facebook Linkedin

UK-based shoe brand and Crowdcube alum

Vivobarefoot

ORB Innovations

Crunchbase Website Twitter Facebook Linkedin

In work, rest & play, we empower users to grow through understanding human physiology in a depth and accuracy that is unrivalled.

Vivobarefoot

Monreal London

Crunchbase Website Twitter Facebook Linkedin

Monreal London provides unique luxury sportswear brand.

Vivobarefoot

Every Second Counts

Crunchbase Website Twitter Facebook Linkedin

Every Second Counts offers an activewear brand designed to go from the gym/running/pilates/yoga/spin class to daily life in a second.

Vivobarefoot

foc.us

Crunchbase Website Twitter Facebook Linkedin

foc is a technology development company that provides tDCS headsets for gamers.

Vivobarefoot

Isobar Compression

Crunchbase Website Twitter Facebook Linkedin

Isobar Compression manufactures compression garmets to treat chronic venous insufficiency (CVI) conditions.

Vivobarefoot

Brother Cycles

Crunchbase Website Twitter Facebook Linkedin

Brother Cycles was formed in 2010. Based in London, they spent their early years building and restoring custom vintage bicycles.

Vivobarefoot

Staark

Crunchbase Website Twitter Facebook Linkedin

Staark creates cycling clothing and delivers fit-based designs on specific body shapes using Dimensioning Technology.

Vivobarefoot

Purple Harry

Crunchbase Website Twitter Facebook Linkedin

Purple Harry is a U.K.-based producer of innovative cycle cleaning products.

Vivobarefoot

Morpher Folding Helmet Company

Crunchbase Website Twitter Facebook Linkedin

Folding helmet technology. International Innovation Award winning. Morpher is aimed at all cyclists. http://t.co/4xuyOGlxoE

Vivobarefoot

Science in Sport

Crunchbase Website Twitter Facebook Linkedin

Science in Sport engaged in developing, manufacturing and marketing sports nutrition products.

Vivobarefoot

Rematch

Crunchbase Website Twitter Facebook Linkedin

Rematch is a sporting goods marketplace. Buy, sell and recycle your sports equipment to save money and the planet.

Vivobarefoot

Decathlon UK

Crunchbase Website Twitter Facebook Linkedin

We are Decathlon a sports retailer that stocks equipment and clothing for over 70 sports! We work hard to help encourage grassroots sports.

Vivobarefoot

Champion

Crunchbase Website Twitter Facebook Linkedin

Champion is a producer of high-quality sports apparel and continuously innovates to bring its customers the best.

Vivobarefoot

Surfdome.com

Crunchbase Website Twitter Facebook Linkedin

Surfdome.com is Europe’s premier action sports and lifestyle retailer

Vivobarefoot

SportBuddy

Crunchbase Website Twitter Facebook Linkedin

SportBuddy helps you find the perfect sports match.

Vivobarefoot

Airsports.tv

Crunchbase Website Twitter Facebook Linkedin

Airsports.tv is an internet TV channel that features top events from international air sports competitions.

Vivobarefoot

Peak+Flow

Crunchbase Website Twitter Facebook Linkedin

Peak+Flow is creates technical sportswear sustainably and ethically.

Vivobarefoot

GYMVERSUS

Crunchbase Website Twitter Facebook Linkedin

GYMVERSUS is an online shopping platform for consumer goods products including sportswear, apparels and accessories for gym & food products.

Vivobarefoot

Gymbag

Crunchbase Website Twitter Facebook Linkedin

Gymbag gives gyms and PTs the power of having their own online store, stocked with supplements and fitness equipment, all ready to go.

Vivobarefoot

Cricket Haven

Crunchbase Website Twitter Facebook Linkedin

Cricket Haven is a cricket clothing company for clubs and teams.

Vivobarefoot

The Sportswear Group

Crunchbase Website Twitter Facebook Linkedin

Holding company of innovative sports brands and media properties within the sportswear industry.

Vivobarefoot

Analytics for sports

Crunchbase Website Twitter Facebook Linkedin

AFS delivers on-field performance analysis and scouting for players, coach, teams and scouts in the football industry.

Vivobarefoot

Fully Charged

Crunchbase Website Twitter Facebook Linkedin

Fully Charged is a leading electric bike retailer company.

Vivobarefoot

The Bike Light Shop

Crunchbase Website Twitter Facebook Linkedin

The Bike Light Shop operates a web based sale site for high end bike lights in the city of London.

Vivobarefoot

IJP Design

Crunchbase Website Twitter Facebook Linkedin

IJP Design produces luxury, contemporary golf clothing that performs to the highest standards and stands out on the golf course.

Vivobarefoot

Single-Speed Co.

Crunchbase Website Twitter Facebook Linkedin

Single-Speed is an online bicycle company that specializes in single-speed and fixed-gear bicycles.

Vivobarefoot

JustFit

Crunchbase Website Twitter Facebook Linkedin

JustFit The way we do this is by integrating NASA technology in beautifully designed sports underwear.

Vivobarefoot

Morrant Group

Crunchbase Website Twitter Facebook Linkedin

Morrant Group is a sports equipment company located in London.

Vivobarefoot

Kit Us Out

Crunchbase Website Twitter Facebook Linkedin

They are now working to support athletes from developing nations in para-sport in the run up to major international competitions.

Vivobarefoot

Yachtoo Ltd.

Crunchbase Website Twitter Facebook Linkedin

Yachtoo.net is an online marketplace for sailors and boat owners, where you can book a boat anywhere in the world in just a few clicks.

Vivobarefoot

KitShare

Crunchbase Website Twitter Facebook Linkedin

Peer to Peer Sports Equipment Rental Marketplace

Vivobarefoot

Kranium Hardware Ltd

Crunchbase Website Twitter Facebook Linkedin

Kranium Hardware Ltd helmet uses a totally new approach in helmet construction and can dramatically.

Vivobarefoot

Vertical Groove Golf Europe

Crunchbase Website Twitter Facebook Linkedin

Vertical Groove Golf Europe is a supplier of sporting goods for golf players.

Vivobarefoot

Ocean Leisure

Crunchbase Website Twitter Facebook Linkedin

Ocean Leisure is an online marine and watersports store.

Vivobarefoot

Absoluteblack

Crunchbase Website Twitter Facebook Linkedin

absoluteBLACK is a cycling company.

Vivobarefoot

Kastoe

Crunchbase Website Twitter Facebook Linkedin

Kastoe is an e-commerce platform that offers fitness gloves and clothing products.

Vivobarefoot

Cavaliere

Crunchbase Website Twitter Facebook Linkedin

Cavaliere is a owner of the men’s casual sportswear brand.

Vivobarefoot

Brother Cycles

Crunchbase Website Twitter Facebook Linkedin

Brother Cycles was formed in 2010. Based in London, they spent their early years building and restoring custom vintage bicycles.

Vivobarefoot

Science in Sport

Crunchbase Website Twitter Facebook Linkedin

Science in Sport engaged in developing, manufacturing and marketing sports nutrition products.

Vivobarefoot

Champion

Crunchbase Website Twitter Facebook Linkedin

Champion is a producer of high-quality sports apparel and continuously innovates to bring its customers the best.

Vivobarefoot

GYMVERSUS

Crunchbase Website Twitter Facebook Linkedin

GYMVERSUS is an online shopping platform for consumer goods products including sportswear, apparels and accessories for gym & food products.

Vivobarefoot

KitShare

Crunchbase Website Twitter Facebook Linkedin

Peer to Peer Sports Equipment Rental Marketplace

Vivobarefoot

Vertical Groove Golf Europe

Crunchbase Website Twitter Facebook Linkedin

Vertical Groove Golf Europe is a supplier of sporting goods for golf players.

Vivobarefoot

Brother Cycles

Crunchbase Website Twitter Facebook Linkedin

Brother Cycles was formed in 2010. Based in London, they spent their early years building and restoring custom vintage bicycles.

Vivobarefoot

Morpher Folding Helmet Company

Crunchbase Website Twitter Facebook Linkedin

Folding helmet technology. International Innovation Award winning. Morpher is aimed at all cyclists. http://t.co/4xuyOGlxoE

Vivobarefoot

Morrant Group

Crunchbase Website Twitter Facebook Linkedin

Morrant Group is a sports equipment company located in London.

Vivobarefoot

Yachtoo Ltd.

Crunchbase Website Twitter Facebook Linkedin

Yachtoo.net is an online marketplace for sailors and boat owners, where you can book a boat anywhere in the world in just a few clicks.

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