Best Startup
At Best Startup UK we track over 130,000 UK startups and over 500,000 people who hold key positions in these companies. We use this directory of startups to highlight top employees, founders and board members we think deserve more appreciation than they are currently getting.
This list showcases the top London based Director operating in the Public Relations space. If you think a Director is missing from this list, feel free to contact our editor on editor@beststartup.co.uk.
The individuals on this list have been included because of exceptional performance in one of the following categories:
- Innovation – Operating as a key part in an extremely innovative business or startup.
- Growth – Operating as a key figure in the growth and upscale of a market leading business or startup.
- Management – Showing exceptional management skills.
- Societal impact – Putting their business on the map for their positive societal or environmental impact.
Our Data – We source our data from OSINT (open source intelligence) and public directories such as Companies House UK, Crunchbase, SemRush and many more. The data from these sources should be treated with a degree of caution and verified yourself.
Dave Monk
Executive Creative Director of Publicis Groupe
Dave has worked at several top-notch agencies in the UK, spending 10 years at BBH London and 5 years at Grey London. He’s picked up awards at every major show for a multitude of long form branded content such as The Times Unquiet Film Series and Heineken ‘Worlds Apart’. Dave doesn’t care what shape or length or form an idea takes as long as the idea sticks in people’s minds for a long time.
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About Publicis Groupe, Publicis Poke: Publicis Groupe is a digital and interactive communication services provider.
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Emily Hare
Global Content Strategy Director of Publicis Groupe
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About Publicis Groupe, The Marketing Academy: Publicis Groupe is a digital and interactive communication services provider.
Martin Arumemi
Co-Founder & Managing Director of EE
Arumemi-Ikhide is the MD and Founder of EE. He also serves as the MD of Hansworth Ltd and General Manager of Engineering for Rockson Engineering. In both Hansworth and Rockson Engineering he is responsible for the leadership, execution and construction of the 4 NIPP power plants in FGN. He has lead the firm to the successful commissioning of the first phase of the 1074MW Alaoji CCGT plant. He is also progressing the completion of the 225MW Omoku, 225MW Gbarain and 338MW Egbema OCGT also based in FGN. Prior to joining Hansworth, Dr Arumemi-Ikhide worked for GE Power and Water for more than seven years as a Senior Project Manager, overseeing the execution of several landmark projects. At GE he was the Project Manager for two combined cycle plants that were using GE 9FB based in Spain and Turkey notably. Whilst at GE, he was on the fast track of the firm’s world renowned leadership programme. Dr Arumemi-Ikhide holds a Doctorate of Philosophy in Electrical Engineering from Warwick University. He also holds a Bachelor of Engineering in Electrical and Electronic Engineering from University of Birmingham. He possesses and is attending a number of business management executive courses including leadership programme from Boston University and is currently completing a leadership programme at Oxford University Business School.
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About EE, Rockson Engineering: EE is a telecommunications company that provides 4G mobile and fixed fiber broadband services to personal and business customers.
Richard Fenn
Design Director of The Engine Group
Although being a country boy from the depths of Herefordshire, Richard Fenn knew pursuing the family tradition of farming was not for him. Like most teenagers Richard Fenn loved playing computer games and was fascinated by cool tech. This inspired him to study Interactive Multimedia at University, a course offering various modules, from programming to graphic design. Richard Fenn quickly knew where his passions and strengths lay. Returning from a gap year Richard Fenn got a job as a Flash Designer. A few years down the road, it was obvious flash was dying a death and that’s when Richard Fenn traversed to full design. Many years and three companies later Richard Fenn is now a freelance Art Director and currently working at Google.
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About The Engine Group, The FWA: A creative community that provides clients with best-in-class communications expertise under one roof.
Simon Marc
Managing Director of PSP Investments
Simon Marc is Managing Director, Private Equity at the Public Sector Pension Investment Board (PSP Investments). In this capacity, he oversees PSP Investments’ Private Equity (PE) operations and network of PE partners, and leads PE transaction opportunities globally. This includes direct PE investments, co-sponsorship and co-investment transactions with general partners (GPs) and fund investments in GPs. Based in London, he also heads PSP Investments’ London office.Simon Marc has more than 15 years of experience in private equity. Before joining PSP Investments in August 2015, he was a Principal at Permira (London). Prior to that, he was a Director at Candover (London) and a Principal at Apax Partners (Paris). He began his career as an Analyst at Goldman Sachs (Paris) in the Real Estate Principal Investment Area.
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About PSP Investments: PSP Investments is one of Canada’s largest pension investment managers.
Michael Wolter
Digital Strategy Associate Director of Edelman Digital
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About Edelman Digital: Edelman Digital, a public relations firm, offers analysis, advertising, marketing, branding, and content and strategy management services.
Tim Weber
Director of Edelman Digital
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About Edelman Digital: Edelman Digital, a public relations firm, offers analysis, advertising, marketing, branding, and content and strategy management services.
David Kershaw
Co-Founder ,CEO & Exec Director of M&C Saatchi
David Kershaw is a founding director of M&C Saatchi. He joined Saatchi & Saatchi in 1982 after obtaining an MBA at London Business School. He became managing director in 1990 and was made chairman and chief executive of the UK agency in 1994.
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About M&C Saatchi: M&C Saatchi Group is a creative company that connects specialist expertise, fuelled by data and technology.
Alex Deane
Senior Managing Director (Partner) Strategic Communications, Head of Public Affairs UK of FTI Consulting
Alex Deane is a Senior Managing Director (Partner) Strategic Communications, Head of Public Affairs UK at FTI Consulting.
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About FTI Consulting: FTI Consulting is a global business advisory firm.
Maureen Kerr
Managing Director of FTI Consulting
Maureen Kerr is a Managing Director at FTI Consulting and is based in London. Ms. Kerr specialises in advising companies in the media & entertainment, digital and marketing services industries. Her work covers new business entry strategy and implementation, mergers and acquisition (M&A) advisory, post-integration planning, business plan development and due diligence. Since joining FTI, Ms Kerr has led transactions and commercial due diligence projects for Private Equity funds and Corporates in the media sectors, comprising: film/tv rights, content production and distribution, broadcast services, advertising technology, multi-player network platform, information/data & Insights markets. Prior to joining FTI, Ms. Kerr lead business strategy and M&A for US-based Media Group working with the private equity group Apollo Global. From 2011, she headed up the M&A team at Fremantle Media, an international TV production and distribution group and lead a number of transactions in the USA and Europe in the areas of production, branded content and digital services. She co-founded MLJ Partners LLP in 2006, a business strategy and corporate finance advisory firm. Prior to forming MLJ, she was at United Business Media, a FTSE 100 company, where she held served in several capacities including M&A Director, reporting to the CEO. Ms. Kerr advised on all aspects of investment strategy and divestiture. She also led the integration planning efforts across all transactions. She began her career at KPMG Management Consultants, where she served as a consultant in the strategy, economics and marketing group.
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About Chelsea Apps Factory, FTI Consulting, MLJ Partners: FTI Consulting is a global business advisory firm.
Gemma Doyle
Managing Director of FTI Consulting
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About FTI Consulting: FTI Consulting is a global business advisory firm.
Joshua Atkins
Director of FTI Consulting
Josh joined FTI Consulting’s Energy and National Resources team in January 2019. He has deep knowledge of electricity and renewables markets having spent four and a half years at Energy UK leading on low carbon generation, investment and planning policy. Before that he worked in smart metering and on the Government’s electricity market reform programme. Outside his primary role, Josh has set up and run an LGBT+ network for the energy sector and a cross-industry working group addressing diversity in all its forms. Pride in Energy seeks to create a forum for LGBT+ people across the UK’s energy industry whilst the Equality and Diversity Forum aims to share and drive inclusivity best practice for companies and organisations operating within the industry.
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About FTI Consulting: FTI Consulting is a global business advisory firm.
Joshua Atkins
Director of FTI Consulting
Josh joined FTI Consulting’s Energy and National Resources team in January 2019. He has deep knowledge of electricity and renewables markets having spent four and a half years at Energy UK leading on low carbon generation, investment and planning policy. Before that he worked in smart metering and on the Government’s electricity market reform programme. Outside his primary role, Josh has set up and run an LGBT+ network for the energy sector and a cross-industry working group addressing diversity in all its forms. Pride in Energy seeks to create a forum for LGBT+ people across the UK’s energy industry whilst the Equality and Diversity Forum aims to share and drive inclusivity best practice for companies and organisations operating within the industry.
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About FTI Consulting: FTI Consulting is a global business advisory firm.
James Cook
Associate Director of 150BOND
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About 150BOND: Global Advisory
Laura Colapietro
Associate Director of ING Media
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About ING Media: ING Media is an architecture, property and design-focused PR and communications agency.
Caz Facey
Director of ING Media
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About ING Media: ING Media is an architecture, property and design-focused PR and communications agency.
Leanne Tritton
Founder , Managing Director ,Principal & Owner of ING Media
Founder and managing director of ING. Leanne has worked in Australia, the USA and the UK. Over the last 15 years, she, along with her team has built ING into the recognised leader in PR and Communications for the architecture, design, regeneration and property sectors. ING’s clients are based all over the world and the team currently speaks 13 languages. She is a regular speaker and writer on communications and how it can impact business. Leanne is a trustee of Article 25 and also the Chair of Governors at Hoxton Garden Primary. She was previously Chair of Governors at Orchard Primary School and sat on the Interim Executive Board at Daubeney Primary School. All three schools are in Hackney where she lives.
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About ING Media: ING Media is an architecture, property and design-focused PR and communications agency.
Dominic Morgan
Director of ING Media
Dominic Morgan is an experienced communications consultant specialising in property, regeneration and the built environment. Dominic’s experience in property media and communications spans more than 25 years. He has worked with organisations including Canary Wharf Group, Resolution Property, Evans Randall, Native Land, British Land, Brookgate, SEGRO, Tesco and the Aga Khan Development Network. His work on major developments encompasses a number of significant regeneration projects which have transformed key quarters within the built environment, both in London and major regional centres. These include: Canary Wharf and Wood Wharf, The Gherkin tower, Alphabeta, Shoreditch, Ampersand, Soho, Paternoster Square, Paddington Basin, CB1 Cambridge and the Broadgate Tower. Internationally, Dominic has devised and delivered strategic communications campaigns to support inward investment and development marketing in markets as diverse as Dubai, Bahrain, Milan, Istanbul and Rwanda.
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About ING Media: ING Media is an architecture, property and design-focused PR and communications agency.
Serra Ataman
Associate Director of ING Media
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About ING Media: ING Media is an architecture, property and design-focused PR and communications agency.
Allister Hayman
Associate Director of ING Media
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About ING Media: ING Media is an architecture, property and design-focused PR and communications agency.
Martin Morrow
Group Tax Director and Company Secretary of Huntsworth
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About Huntsworth: Huntsworth plc is an international consultancy group focused on public relations and integrated healthcare communications.
Stefania Barbaglio
Director & Founder of Cassiopeia Services
Stefania Barbaglio is the Founder and Director of Cassiopeia Services. She is a London-based entrepreneur, business strategist, and well-recognized PR and Investor Relations expert.
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About Cassiopeia Services: Cassiopeia Services is a public and investor relation consultancy firm.
Matthew Hinkley
Director UK of KoreConX
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About KoreConX: Empowering Private Markets
Matthew Hinkley
Director UK of KoreConX
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About KoreConX: Empowering Private Markets
Martin Wren-Hilton
Director of Wireless Innovation of TalkTalk
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About TalkTalk, Talktalk Group: TalkTalk is a phone and broadband company that offers fixed and mobile telephony and broadband services to consumers.
Joel O’Connor
Creative Director of AB Communications
Joel is a multi-award winning, multi-disciplinary designer who leads and inspires AB’s design team to challenge and push boundaries. He has launched magazines, campaigns, digital platforms, and brands – internally and externally – for some of the UK’s biggest companies. Before joining AB in 2011, Joel spent the best part of a decade working as art director for various publishing houses, design and content agencies. During that time, Joel was awarded the prestigious IPAC’s designer of the year award. He puts the audience at the heart of everything he does and strives to create meaningful work that cuts through the noise and tells our clients’ stories. Joel believes that while certain design rules can’t be broken, the rest is up for grabs.
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About AB Communications: AB Communications helps organizations reach their full potential by engaging, informing, and inspiring their audiences.
Nick Sutcliffe
Director of BECG (Built Environment Communications Group)
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About BECG (Built Environment Communications Group), HardHat: BECG (Built Environment Communications Group) is a specialist communications consultancy.
Lee Whitehill
Senior Associate Director of Hill & Knowlton Strategies
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About Hill & Knowlton Strategies: Hill & Knowlton, a PR agency, offers senior counsel, insightful research, and strategic communications planning services.
Patrick Herridge
UK Managing Director of MikeWorldWide Integrated Public Relations
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About MikeWorldWide Integrated Public Relations: One of the top mid-sized public relations firms & one of the 5 largest independent agencies in the US, with European headquarters in London.
Matthew Brown
Managing Director of Data & CRM of Karmarama
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About Karmarama: Karmarama is a full service communications agency, combining creative excellence with technology-inspired solutions
Kevin Gibbons
Managing Director of BlueGlass Interactive
A leading light in the search industry, SEOptimise founder Kevin Gibbons is a web expert with over 10 years’ experience. He has specialised in the field of search engine marketing since 2003, advising a wide range of industry sectors on increasing their online visibility by using the latest search engine marketing techniques. A highly respected expert blogger on the latest developments in search engine marketing, Kevin writes regularly for SEOptimise, Econsultancy and Search Engine Land, plus he is highly followed on Twitter. At SEOptimise Kevin oversees the search marketing team, the strategy of online marketing projects, client account management and promotes the business within the search industry.
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About BlueGlass Interactive, Re:signal, WeLoveDates: BlueGlass Interactive is a digital marketing agency providing integrated SEO, content marketing, and paid search services.
Duncan Chapple
Associate Director, Head of Analyst Relations of CCgroup
Duncan Chapple is the preeminent researcher worldwide studying the value of industry analysts and analyst relations. Chapple directs research projects and development workshops that increase the value generated by relationships with industry analysts and sourcing advisors. He is also completing a PhD, at the University of Edinburgh, looking into industry analysts. For the last 15 years, he has directed the two major longitudinal studies used by analyst relations professionals: the Analyst Value Survey and the Analyst Attitude Survey. Since 2013, he has been the core organiser of the annual Analyst Relations Value Forum. Chapple has helped over 100 high-growth companies to use relationships to influence customers, channel partners and third-party sales recommenders like analysts, advisors and consultants. His clients have included Cisco, Dell, Fujitsu, HP, Huawei, IBM, and Microsoft. An expert in the international evaluation of influencer relations, he is the co-author of three books on relationship marketing. Chapple is a co-founder of the Institute for Industry Analyst Relations. Duncan remains one of fewer than 20 people worldwide with the elite IIAR professional certification. He holds a BA degree with honours from the University of Manchester. His master’s studies were at three University of London colleges: City; King’s College; and London Business School. Duncan Chapple has also studied at, among others, Ashridge, Dartmouth College, EDHEC, the Handelshochschule Leipzig, Université Catholique de Lyon, UCLA, the University of the Arts and the University of Newcastle. He is a fellow at Nottingham Business School and, until the start of 2017, served on the LBS international alumni council. Chapple has also qualified as a Chartered Marketer and as a member of the Association of Business Psychologists.
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About CCgroup, Institute of Industry Analyst Relations: B2B tech PR, marketing consultancy, analyst relations, Mobile & Telecoms, Enterprise Tech, FinTech, MediaTech.
Laura Joint
Director of CoverageBook
Laura Joint has been serving as director of CoverageBook since November 2015.
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About CoverageBook: A tool to help in house and agency PR teams to showcase media coverage & measure performance
Nicola Duarte
Director, Strategy and Operations of Albion Drive
Nicola has more than 12 years of diverse in-house PR experience, building brands for media and entertainment companies including Discovery Networks, Classic Media and Mind Candy. She created and built the global PR strategy for Mind Candy – the games developer/ entertainment company behind global kids phenomenon Moshi Monsters, helping to build the brand from 30 to 80 million registered users in two years and making Moshi Monsters the number one kids brand worldwide. Nicola is Albion Drive’s Director of Operations and Strategy, running the day-to-day management of the team and ensuring smooth strategic delivery for Drive’s clients. Nicola is an avid baker and an aspiring novelist.
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About Albion Drive: Albion Drive is a strategic communications partner.
Carl Thomson
Senior Director of Interel
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About Interel: Interel is a global public affairs and association management consultancy.
Richard Harries
Associate Director of Institute for Community Studies
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About Institute for Community Studies, St. Mary’s University: Institute for Community Studies is a research institute that focuses on people and communities.
James Kaye
Director of Big Games Machine
I’m lucky enough to have worked with some great games and tech products in the last 25 years. I like to think that with my experience (ahem, or we can call it age!) comes the ability to handle a range of challenges – from creativity around consumer game launches, albeit PC, mobile or console, through to complex strategies for our B2B clients that want to talk to the games industry. I can talk B2B or consumer for games at the drop of a hat. It’s like two sides of my brain working in tandem. I love helping people as well as giving honest, BS-free advice. I may run an agency now, but I’ve been on the other side for a lot longer. What’s usually called ‘client-side’. I’ve developed a community for BT’s first online gaming service Wireplay I’ve launched a commercial games channel for Tiscali TV. I’ve managed app launches for one of Britain’s most prominent newspapers I’ve worked for some huge companies as well as start-ups I’ve been a Product Manager, Marketing Manager and PR bod, so I understand the marketing mix I’ve driven new customer growth and increased retention I’ve had to justify the spend on content, marketing and PR. I know the frustration of fluffy results, and I know that clients are unimpressed when you have no ROI proof. Which is where my next passion was born. PR that delivers business results. Inbound leads, increased sales, market share growth. When things happen like a global pandemic or a tough competitor comes along… You need great content. You need to stand out. So you need an idea. John and I – and our loyal and hardworking, fun-loving team, come up with IDEAS. Not tiny ideas, either, whopping great big ones. So for anything PR related to the games industry – consumer or B2B then get in touch as I’m sure that we can cook up some fantastic ideas for you.
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About Big Games Machine: Specialist PR agency for the global games industry, covering consumer & B2B/corporate.
James Thomlinson
Managing Director & Partner – Engage of Bell Pottinger
James is Managing Director of Engage by Bell Pottinger, which today sits at the heart of one of the world’s leading communications agencies. During his 11 year career at Bell Pottinger he has planned and executed campaigns for a wide-range of international clients. From looking after FTSE 100 brands, tourist boards, multinational hotel companies and start-ups on integrated communications briefs, James has also delivered complex digital projects, such as influencer marketing campaigns; websites; apps; intranets; online branding collateral; corporate films; webcasts; animations and infographics.
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About Bell Pottinger: Bell Pottinger was founded in 1987 and became a partnership following a management buyout from Chime plc in 2012.
Anthony Simon
Director of Farrant Group
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About Farrant Group: Farrant Group is a global strategic communications firm that focuses on reputation and crisis management.
Terence Bradley
Director Scientific Engagement of WE Communications
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About Health Unlimited, WE Communications: WE Communications (fka :Waggener Edstrom ) is one of the largest privately owned, full-service public relations agencies.
Helen Wharton
Associate Director of Champollion Group
Helen is an experienced communications consultant, and has overseen strategy and delivery for some of Champollion’s largest third sector and education clients. Her work at Champollion has ranged from a high profile integrated campaign for leading disability charity Scope to build on the legacy of the Paralympics, through to overseeing successful press and stakeholder delivery for the FGM Initiative, a programme funded by major UK trusts and foundations designed to end the practice in the UK. Helen provides strategic guidance to Champollion’s clients across creative campaign development and implementation as well as crisis communications and has provided media and messaging training to Chief Executives from major national charities. Prior to joining Champollion, Helen held senior positions in a number of leading consultancies. She has managed clients across the arts, cultural and charity sectors including the ground-breaking Decibel Programme run by Arts Council England designed to increase diversity in performing arts. Helen has led on integrated communications strategies for international clients including the Abu Dhabi International Book Fair and the Shanghai Cultural Development Foundation, managing successful PR and digital campaigns and overseeing delegations with senior journalists.
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About Champollion Group: Champollion Group is an independent communications consultancy comprising three fully integrated agencies.
Julius Duncan
Executive Director of Remarkable Group
The strategist behind the launch of Remarkable Content, an agency team dedicated to creating content that demands to be shared, Julius is a marketing and communications specialist with over 15 years’ experience as a journalist and communications consultant. Fusing the Remarkable skills of PR, creative, social media, digital and video specialists Julius leads a team focused on creatively connecting brands with their audiences. Starting out as a business journalist with the Financial Times Group in 1995, Julius jumped the fence into PR joining Finsbury in 1999. Since leaving Finsbury in 2005 Julius has held Director level positions at a number of agencies including the world’s largest PR company, Edelman, and social brand specialist agency, Headstream. Clients Julius has worked with include large UK and global companies such as Shell, RSA, BT, Aviva, Taylor Wimpey, BBC, Thames Water, Anglo American, the Environment Agency, and Virgin. A member of the PRCA, CMA and IAB, Julius is a regular speaker at industry events Julius’ expertise lies in content creation, digital, and social media at a strategic and tactical level.
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About Remarkable Group, Remarkable Group: Remarkable Group is a communications specialists who provide expert counsel and communications services.
Katerina Fernandes
Associate Director and Digital Specialist of Citigate Dewe Rogerson
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About Citigate Dewe Rogerson: Citigate Dewe Rogerson is one of the most recognised and well-respected names in corporate and financial public relations consultancy.
Lisa Devaney
Founder, Director of Hai Media Group
Lisa Devaney is is the founder and Director of Hai Media Group. She is known for applying creative, strategic, out-of-the-box approaches to communications programmes that get fantastic results. She is also an Indie Author, having debuted her first book In Ark: A Promise of Survival in April 2014. With her Hai Media Group she has won hundreds of headlines for various clients, mostly tech startups. Three startups she has worked with have gone on to sell for millions. With a combination of strategic planning, results earning outreach and what many clients call her “magic dust” of creativity, Devaney is valued for achieving media coverage and delivering on targets. A former award-winning print journalist, she has worked at the Dow Jones News Service (publishers of The Wall Street Journal), been published in Newsday and served as a reporter for The Times-Herald Record, The Pittsburgh-Post Gazette, Gateway Publications, The PittsburghTribune-Review , The Washington PA Observer-Reporter, Times Community Newspapers and other American publications. She transitioned to public relations in the mid-1990s. Her experience includes working with Showtime and with CondéNet, the online division of CondéNast publishing, serving as publicist for CondéNet’s Swoon.com (the former online home of Glamour, GQ, Details and Mademoiselle) Epicurious.com (Bon Appétite, Gourmet), Phys.com (Self) and Concierge.com (CondéNast Traveler), while employed with boutique lifestyle agency Kratz & Jensen, now part of Magnet Communications. While employed with Hill & Knowlton Public Relations, at the global agency’s New York City headquarters, she was involved with the launch of Microsoft’s Windows XP in 2001 and also worked with MTV, Motorola and Olympus. During her diverse PR career she has also worked with Clear Channel Communications, Tutor Time Child Care Centers, AlliedSignal, Champion International Paper Company, Vicious Cycles, Manastash, Santa Cruz Snowboards & Skateboards, New Sun Backpacks, the Hopi Tribe of Arizona, the All Girl Skate Jam and she once orchestrated a press conference for a bullet proof vest company run by the infamous Oliver North. Her most proud moment during her public relations career is when she earned international news headlines in the autumn of 2002 for WeWantWork.com, a post-9/11 New York City campaign for employment. As a co-founder, and the group media spokesperson, she appeared on CNN, The Today Show and was featured in The New York Times, The Financial Times, The Wall Street Journal, Newsday and interviewed by NPR, CBS Radio, Talk America Radio, 1010 Wins, WNYC, and more. Her effort attracted international attention for New Yorkers who found themselves unemployed and unable to find new jobs in the post-9/11 economic climate. Nearly all of the participants in the WeWantWork campaign won back their spirits and found jobs.
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About Hai Media Group: Hai Media Group is a public relations and social media consultancy based in London, England.
Maureen Corish
Managing Director of Pumpkin PR
Maureen Corish is a Managing Director of Pumpkin.
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About Pumpkin PR: Pumpkin PR is an independent PR agency specializing in public relations management for creative, tech, and media industries.
Nicola Snell
Owner / Director of Press Loft
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About Press Loft: PR Platform connecting brands with journalists & bloggers worldwide
Kevin Edwards
Strategy Director of Digital Window
Ten years experience in affiliate marketing including management of some of the UK’s largest affiliate campaigns across a number of verticals. Includes six years at Affiliate Window, the UK’s largest performance network. Affiliate Window is also part of zanox, the biggest global provider of affiliate marketing services. In 2006 I took on more strategic responsibility working across a number of teams to deliver best practice. I have continued this role at Affiliate Window where I’ve been Strategy Director since 2009. This role entails working across both new business and account management as well as providing ongoing research and strategic guidance on current industry issues. This also includes attribution, mobile insight, compliance and regulatory initiatives. I was elected the Chair of the IAB’s Affiliate Marketing Council in January 2010 and have continued my involvement managing the AMC blog (www.iabaffiliatemarketing.com) and Twitter account @IAB_AMC. I’ve also written several best practice guides and was part of the project team that delivered the world’s first independently audited performance marketing study. I’m currently working to revise the voucher code, code of conduct along with additional enforcement procedures. I have presented extensively at online marketing conferences including Travolution, Internet World, ten A4U Expos in the UK and Europe, the IDM, Affiliate Summit West and numerous other digital events. I’m widely published on the subject of affiliate marketing across a variety of digital and print trade titles. I currently oversee the industry’s only network Strategy Team with work focused on attribution, proving the incrementality of the channel and affiliate mobile marketing. I also devised the company’s ePrivacy Directive response.
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About Digital Window: Digital Window is the UK’s leading performance marketing network.
Kevin Edwards
Strategy Director of Digital Window
Ten years experience in affiliate marketing including management of some of the UK’s largest affiliate campaigns across a number of verticals. Includes six years at Affiliate Window, the UK’s largest performance network. Affiliate Window is also part of zanox, the biggest global provider of affiliate marketing services. In 2006 I took on more strategic responsibility working across a number of teams to deliver best practice. I have continued this role at Affiliate Window where I’ve been Strategy Director since 2009. This role entails working across both new business and account management as well as providing ongoing research and strategic guidance on current industry issues. This also includes attribution, mobile insight, compliance and regulatory initiatives. I was elected the Chair of the IAB’s Affiliate Marketing Council in January 2010 and have continued my involvement managing the AMC blog (www.iabaffiliatemarketing.com) and Twitter account @IAB_AMC. I’ve also written several best practice guides and was part of the project team that delivered the world’s first independently audited performance marketing study. I’m currently working to revise the voucher code, code of conduct along with additional enforcement procedures. I have presented extensively at online marketing conferences including Travolution, Internet World, ten A4U Expos in the UK and Europe, the IDM, Affiliate Summit West and numerous other digital events. I’m widely published on the subject of affiliate marketing across a variety of digital and print trade titles. I currently oversee the industry’s only network Strategy Team with work focused on attribution, proving the incrementality of the channel and affiliate mobile marketing. I also devised the company’s ePrivacy Directive response.
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About Digital Window: Digital Window is the UK’s leading performance marketing network.
Alison Saunders
Director of Public Prosecutions of Crown Prosecution Service
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About Crown Prosecution Service: The Crown Prosecution Service is responsible for criminal prosecutions in England & Wales.
