Made In Chelsea’s Digby Edgley Launches Ping, Your Ultimate Companion to a Hassle-Free Night Out

April 28, 2021

Ready to find the best rooftop bars in London, the most exciting socially distanced events in May, then the finest unrestricted fun from June? Ping Culture is a totally free to use, one-stop-shop for quickly and easily finding everything from venue or event info, exclusive offers, lineups and plenty more. After the huge hit to the hospitality industry, Ping has made it easier than ever for you to find and interact with the hidden gems of your area to help get the industry back on its feet. Designed very much with a streamlined and fully integrated consumer experience in mind, the app works on both Android and iOS and has a lightweight web version at, with plans to expand across the UK, Dubai and Ibiza later this year. 

Made In Chelsea’s Digby Edgley has teamed up with good pals on this brand new app that celebrates their famous love of going out and enjoying the good life. Ping is all about helping you maximize your every night out, planning the most sublime weekend adventure, and ushering in the long-awaited return of London’s hospitality industry. 

Says Made In Chelsea’s Digby,  “As a lot of my followers know I have spent a fair amount of time in Cape Town, South Africa. This is where I met Ollie (Founder of Ping) and we quickly found a shared frustration of finding things to do in the city. We ended up on many nights out together and it took us a few weeks to understand the best parts of Cape Town, however when we did, we had some of the best experiences. Most people don’t have this much time in a new city. During this time Ollie had been developing Ping. As soon as I saw it I knew it was something I had to be on-board with. 

Ping let’s you know a city before you even get there. It fulfils the human need to explore and allows you to customise your night out depending on what vibe you are looking for. This can be based on a plethora of different filters and the app has everything to complement your experience. One tap Uber, instant bookings, directions, and fast search, all whilst wrapping it up in a beautiful and simple interface that’ll both inspire and scintillate your mind.We are so excited to be finally sharing this London as the first of many cities, and I can’t wait for people to stop searching and start finding.”

With Ping, all the hassle of finding and booking a night out is removed. And this year more than most, we are all searching for new and exciting things to do in the capital. There has never been a better time to explore, especially with Ping in the palm of your hand. Whether you’re searching for atmospheric outdoor drinking hotspots, a sun-kissed game of mini-golf, a stylish new bar or an impressive restaurant to take a new partner, let Ping do the hard work. You’ll even be rewarded by following a venue or promoter with access to exclusive offers and push notification updates so you don’t miss out on hot tickets.

All you have to do to get started is select your ‘vibe’ – a category of venue, entertainment type or cuisine – and Ping searches its own hand-picked, fully tailored database to give you the very best and most bespoke results, plus everything else you need to know: location, opening times, key features and amenities, offers, events, the best way to get to a venue, the nearest car park and tube stations, and even integrated links to book a taxi with Uber or Lyft. Live event lineups even come with Spotify integration and you can search based on venues that might be equidistant between friends. 

Ping is also an essential partner for businesses. It’s easy to control any aspect of a company page, offers push notification, analytics, an event management system, booking integration into any of London’s booking providers and access to Ping’s own booking and inquiry system while QR Codes can also be generated for any aspect of a business.

Ping is ready and waiting to make sure you absolutely get the most out of every bit of free time you have this summer and beyond. 

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