The fitness industry in the United Kingdom has seen significant growth and transformation with the inception of multiple startups over the past two years. In this dynamic sector, innovative companies are changing the fitness landscape by blending technology, wellness, healthcare, and personal training. Here, we showcase several promising startups headquartered in London, that launched in 2020 or later and are elevating the fitness industry to new heights.
The unprecedented circumstances of the global pandemic accelerated the fusion of fitness and technology, giving rise to a plethora of digital platforms and applications promoting overall health and wellbeing. These startups are not only helping individuals meet their fitness goals but are also addressing a range of health issues, from ear health and mental wellbeing to period pain and hormonal balance. Here are some London-based fitness startups you need to know about.
Elaborate health assessments to vibrant fitness regimes, interconnected peer supports to personalized coaching, these startups revolutionize the way we perceive and interact with the fitness industry. Whether you’re a fitness fanatic or someone just looking to improve your health and wellbeing, these London startups have something to offer.
Walking on Earth
Founded by Reeva Misra, Walking on Earth is a digital platform that determines an individual’s stress level through tech-based assessments. The startup is dedicated to providing personalised, tech-based assessments to help users manage and alleviate their stress. Understanding the correlation between stress and overall health, Walking on Earth takes on a holistic approach to wellness.
eargym
eargym is a unique startup that offers a new and innovative way to improve our hearing abilities. The company has designed fun and immersive hearing training games to help users refine their listening skills over time. Eargym emphasises the importance of auditory health in our daily lives and works towards encouraging routine hearing fitness.
Kalda
Kalda, a brainchild of Daniel Botcherby, is a revolutionary mental well-being app. Providing a safe space for group therapy and peer support, Kalda aims to revolutionise the mental health sector by bringing like-minded people together to share, empathise and uplift each other.
Hormonious Flo
Hormonious Flo is an AI-powered menstrual wellness coach that aids women in naturally alleviating period pain. The startup seamlessly blends technology and understanding of hormonal changes to offer personalized care and advice.
Stance Fitness
Stance Fitness is a game-changer in gym technology. The company offers innovative technology solutions that can be installed onto any existing gym equipment. This novel approach allows gym-goers to experience sophisticated, tech-driven workouts regardless of the equipment available.
Reset Health
Reset Health is a health care startup in the fitness industry. Committed to empowering people to take control of their health and wellbeing, Reset Health provides programs and services for lifestyle diseases prevention and management.
Fuelbetter
Fuelbetter is a health care startup that combines fitness, wellness and mobile apps. It offers personalised health and fitness programs to help users fuel better and perform their best.
Coopah Running
A forward-thinking startup in the fitness industry, Coopah Running offers innovative software solutions that enhance and transform the running experience.
Brawn Power
Brawn Power efficiently amalgamates technology with fitness. The startup offers an application that incorporates smart technology to help fitness enthusiasts accomplish their athletic objectives.
Lupa
Co-founded by Eleonora Mantovani and Stefano James Lorini, Lupa is a digital running platform that offers personalised, adaptive coaching. The innovative startup guides users through their runs with real-time feedback to help them reach their fitness goals.
Fitoscope
Founded by Ugur Bakis Uzun, Fitoscope is a fitness platform that elevates workout experiences with video streaming services. Users can join a wide array of fitness classes, designed and instructed by professional trainers across the globe.
