Mark Anderson
York, a historic city in North East England, known for its rich history, vibrant art scene and diverse culture, is now becoming a hotspot for new startups in the UK, particularly in the dating industry. Companies in annals of 2020 onwards are parading their innovative approaches and unique business models in a bid to revolutionise the dating scene. Here’s a round-up of some pioneering startups that are reshaping dating as we know it.
With a rapidly growing technology landscape these companies are utilising modern applications and softwares to provide innovative solutions. Companies are not only aiding individuals in finding companionship, but also focusing on enhancing and cultivating their relationships further. These startups are no longer about mere matching, they also provide the tools to manage, strategise and optimise these newfound relationships.
In a city that’s known for its romance, it’s no surprise that these startups are flourishing. From companies that offer personalised information management to those that offer a curated dating experience based on interests, there’s a vibrant array of options to explore. With this guide, we hope to provide you with a flavour of what each company offers and how they’re contributing to the ever-evolving landscape of dating to suit the modern era.
Official
Filling the void that remains after the initial relationship is established, Official is a new dating app focused on building upon pre-established relationships. Founded by Zac Stern, Official assists users in engaging more with their partners, rewarding them for action that would naturally strengthen their relationship. The ultimate goal of Official is not just matchmaking, but also ensuring the sustainability of relationships. Find them on Facebook and LinkedIn as well to know more about their services.
Flirt Dating
Founded by Haley Dercher and Sean Cantrell, Flirt Dating uses natural language processing and social network features to revolutionise the dating industry. Stay updated with any news from Flirt Dating through their Facebook and LinkedIn profiles.
Dated
Offering a unique blend of features, Dated is the first personalised information management system helping users organise, analyse, and strategise their matches in one app. Founded by Cierra Beck, Dated efficiently gathers important details from matches across numerous platforms and puts them into one comprehensive database. Stay in touch through their Facebook and LinkedIn pages.
Lex
Emphasising inclusivity, Lex was founded by Jen Wohlner and Kel Rakowski. The app serves as a platform for LGBTQ+ friends and queer community members to connect and find lastingly meaningful relationships. Discover more on their LinkedIn handle.
Cobble
Founded by Jordan Scott, Cobble is an app defined by its mission to end decision fatigue in relationships by prompting activities for couples through curated content and social decision-making tools. Follow them on Facebook and LinkedIn as well.
HANG5
Breaking barriers by combining the massive potential of astrology and dating apps, HANG5 is an astrology-based dating application. It boasts of an enticing array of supplemental services such as curated horoscopes, compatibility reports, and community advice forums. Head over to their LinkedIn to find out more.
Ditto
Founded by Greg Wheeler, Ditto brings another fresh approach to the dating industry. Ditto offers its own unique take on dating, attracting users with its novel approach. You can find more about them on their LinkedIn page.
humhum
Founded by Alexandra Ballensweig, humhum seeks to bridge the gap between mental wellness and dating. Through virtual guided blind dates, group dates, and coaching, Humhum focuses on the dating journey, promoting authentic connection and skill-building. Follow them on Facebook and LinkedIn to stay updated.
Fast-Forward (FFWD) Dating
Fast-Forward (FFWD) Dating, founded by Victoria Todis and Yekaterina Chernyak, is a game changer in the online dating scene by showcasing real-life, unfiltered versions of users through curated in-app videos. Connect with them through their LinkedIn handle for updates and more.
AfroYamo
AfroYamo is a new player in the dating industry that’s worth watching out for. Stay informed about their latest developments through their Facebook and LinkedIn profiles.
UpDog Dates
Created by Brooke E. Lima, UpDog Dates provides dating services with a fresh perspective. Boasting of an advanced technological base, they are redefining dating in the modern age.
These startups represent a diverse array of dating platforms, unique concepts and technologies coming out of York. Showcasing a blend of technological know-how, creative differentiation and solid business plans, these companies have the potential to redefine dating norms in the industry, making York a city to watch in the alluring world of dating start-ups.
