Mark Anderson
https://www.linkedin.com/company/zeta-markets/
In today’s innovation-driven economy, startups form the backbone that supports continuous growth and development. Emerging companies, particularly in finance, have paved the way for significant advancements in various areas such as fintech, personal finance, and financial services. This article moves the spotlight to York, UK, where it highlights some of the most promising finance startups established in or after 2020. These new players have not just displayed impeccable resilience in the face of a challenging financial landscape, but have also shown remarkable ingenuity in meeting the needs of their growing clientele.
Despite their recent inception, these startups have attracted considerable attention because of their forward-thinking solutions to existing financial challenges. Headquarters in York, they are strategically positioned in a city known for its vibrant and supportive business community that encourages growth and innovation. From financial innovation platforms to financial wellness platforms, online lending solutions, and digital wallet creators, these startups embody the progressive spirit of the modern financial world.
Let’s explore these dynamic startups that are making waves in the industry, reshaping traditional financial systems, and paving the way for a brighter, more inclusive future of finance.
Array
Array is a financial innovation platform assisting digital brands, financial institutions, and fintechs in quickly launching compelling consumer products and features. Co-founded by Martin Toha and Phillip Zedalis in 2020, Array has clients across many market segments that serve millions of active users. Their innovative solutions drive revenue whilst simultaneously increasing digital engagement and financial literacy for their customers. Follow them on LinkedIn and Twitter.
Imprint
Imprint is a financial service company that is vying to reshape the landscape of payments, rewards, and loyalty services. Founded in 2020 by Daragh Murphy and Michael Pechman, Imprint is headquartered in New York. Learn more about them on their LinkedIn and Twitter.
Percapita
Founders of Percapita aspire to bridge the gap between financial services and financial wellness. Their focus is on individuals’ stories, financial needs, and aspirations. Visit Percapita’s LinkedIn page to learn more.
Alinea
Alinea is an investing platform tailor-made for playlists and stocks. Offering fractional investing and $0 commissions, Alinea was established in 2020 in New York, led by Anam Lakhani, Eve Halimi, and Nikhil Agrawal. Connect with them on LinkedIn, Twitter, and Facebook.
Marble
Marble, founded by Stuart Winchester, is a digital wallet and loyalty platform for insurance. It empowers consumers to organize all their policies in one place, compare rates, and choose policies best suited for them. Follow them on LinkedIn, Twitter, and Facebook.
Treasury
Treasury is a financial technology VC firm that nurtures and supports founders. Founders Eli Broverman, James Layfield, Jeff Cruttenden, and Jonathan Christodoro have designed Treasury services to connect its members globally. They host remote summits, groups, and events for leaders in the financial technology field. Visit their LinkedIn and Twitter profiles for more information.
Sparrow
Sparrow enables users to search and compare personalized student loan offers. Established in 2020 with a mission to transition finance towards sustainability, Sparrow simplifies the lending process while promoting transparency. Stay updated on their LinkedIn, Twitter, and Facebook pages.
Aqua
Aqua is an investment platform that democratizes private equity investment by lowering minimums. Founded by Dev Patel and Rohan Marwaha and based in New City, Aqua is revolutionizing the way individuals interact with private equity. Follow them on LinkedIn, Twitter, and Facebook.
Advocate Technologies
Founded in 2020 by Ashwin Agarwal and Dimitris Psaropoulos, Advocate Technologies provides tech-enabled insurance compliance services and insurance risk management advice for lenders and asset managers. Visit their LinkedIn page to learn more.
Zeta Markets
Zeta Markets, a DeFi derivatives platform located in Newyork, Argyll and Bute, United Kingdom, offers under-collateralized liquid derivatives trading to individuals and institutions. Through Solana’s infrastructure, Zeta Markets allows users real-time updates and execution of trades in less than a second at minimal cost. You can keep updated with their innovation on their LinkedIn and Twitter profiles.
