At Best Startup UK we track over 130,000 UK startups and over 500,000 people who hold key positions in these companies. We use this directory of startups to highlight top employees, founders and board members we think deserve more appreciation than they are currently getting.
This list showcases the top United Kingdom based VP’ operating in the Analytics space. If you think a VP’ is missing from this list, feel free to contact our editor on editor@beststartup.co.uk.
The individuals on this list have been included because of exceptional performance in one of the following categories:
- Innovation – Operating as a key part in an extremely innovative business or startup.
- Growth – Operating as a key figure in the growth and upscale of a market leading business or startup.
- Management – Showing exceptional management skills.
- Societal impact – Putting their business on the map for their positive societal or environmental impact.
Our Data – We source our data from OSINT (open source intelligence) and public directories such as Companies House UK, Crunchbase, SemRush and many more. The data from these sources should be treated with a degree of caution and verified yourself.
Ashling Kearns
Vice President of UK&I Marketing of Salesforce
Ashling Kearns is the Vice President of UK&I Marketing at Salesforce.
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About Salesforce: Salesforce is a global cloud computing company that develops CRM solutions and provides business software on a subscription basis.
Chris Hemingway
Regional VP, ISV Sales; SalesForce EMEA of Salesforce
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About Salesforce: Salesforce is a global cloud computing company that develops CRM solutions and provides business software on a subscription basis.
Greer Hahn
VP of Marketing of Cognism
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About Cognism: Cognism is a B2B sales acceleration software company that provides a marketing and sales acceleration solution.
Cinz Ricciardone
VP of Product of Cognism
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About Cognism: Cognism is a B2B sales acceleration software company that provides a marketing and sales acceleration solution.
David Goddard
VP Business Development of DoubleVerify
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About DoubleVerify: DoubleVerify is a software platform for digital media measurement, data, and analytics.
Sally Moore
Senior Vice President, Strategic Alliances of IHS Markit
Sally Moore is senior vice president and global head of strategic alliances at IHS Markit. She is responsible for corporate development and the company’s strategy and relationships with partners. Sally provides companywide leadership of third party content licensing, content acquisition, and mergers and acquisitions. Sally leads the company’s fin-tech strategy, including its investment in Illuminate Financial Management, a venture capital fund. She joined Markit in 2006, where she led the European credit business and global loan business. Previously, she spent six years at Thomson Reuters, as co-head of the Loan Pricing Corporation’s operations in Europe and later as a senior vice president and co-head of sales in North America.
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About IHS Markit: IHS provides information and analysis to support the decision-making process of businesses and governments in regards to various industries.
Will Meldrum
Senior Vice President, Employee Experience of IHS Markit
Will Meldrum is senior vice president and head of employee experience at IHS Markit. He joined Markit in 2005 as director of acquisitions and strategic development, subsequently launching and managing Markit BOAT and Markit MSA. Prior to Markit, Will worked at Deutsche Bank where he managed the bank’s interests across a diverse portfolio of strategic investments with a focus on industry consortia, electronic trading systems and data. He holds an MA from Edinburgh University and an MBA from London Business School.
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About IHS Markit: IHS provides information and analysis to support the decision-making process of businesses and governments in regards to various industries.
Chandan Rajah
VP of Engineering of Noon – The Social Learning Platform
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About Karedo, Noon – The Social Learning Platform: Noon (Noon Academy previously) is loved by 10+ million students in 8 countries.Our goals is to impact 50 million students by 2023.
Richard Perry
Vice President of Sales EMEA & APAC of BioCatch
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About BioCatch, ThetaRay: BioCatch unlocks the power of behavior and deliver actionable insights to create a digital world where identity, trust, and ease co-exist.
Richard Harris
EVP Head Of Global Sales of Feedzai
A veteran in both the finance and technology industries, Richard is helping to lead Feedzai’s global scaling. Before joining Feedzai, Richard held Vice President roles at both Experian and Accertify, during which time he built global sales teams and helped lead regional expansion. Richard has held leadership positions with Visa and PayPal, following various technical and development roles, and has also served as a member on the board of the Merchant Risk Council.
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About Feedzai: Feedzai develops risk management tools to prevent fraud and money laundering in transactions.
Alexandra Gee
VP Marketing & Communications of WANdisco
Alex worked as a broadcast journalist for over ten years at CNN International, ITV News, Channel 4 News and Al Arabiya. She was part of the team which set up Al Jazeera English in Doha and went on to manage the channel’s coverage in Central and South Asia. After leaving journalism Alex advised a number of foreign governments and ultra high net worth individuals on reputation and crisis management and went on to work with entrepreneurs and fast growth businesses on profile raising, branding and marketing.
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About WANdisco: WANdisco, the world leader in Active Data Replication™, enables the replication of continuously changing data to different environments.
Simon McCann
AVP, UKI & BENELUX of Collibra
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About Collibra: Collibra delivers an end-to-end Data Intelligence platform to accelerate digital business transformation.
Avi Corfas
VP, Latin America & Director, Central Europe of Skybox Security
Mr. Avi Corfas serves as Vice President of Sales – Asia-Pacific & Latin America at Skybox Security, Inc. Mr. Corfas served as Head of International Markets of Skybox Security, Inc. Mr. Corfas serves as Advisor of WorkLight Inc. He served as Vice President of worldwide Sales and Managing Director of Europe, Middle East & Africa of Skybox Security, Inc., since April 2004. He served as Vice President of Skybox Security, Inc. since April 2004. Mr. Corfas served as Executive
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About Skybox Security: Skybox Security is a global leader in security analytics for cybersecurity management.
Stuart McKenzie
Vice President Mandiant Consulting, EMEA of FireEye
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About FireEye: FireEye is an intelligence-led security company that protects customers using innovative technology and expertise from the front lines.
Lisa Macedo
Vice President of Moody’s Investors Service
Lisa Macedo is a Vice President – Senior Analyst in Moody’s Investors Service Structured Finance Group, based in London. She has been responsible for assigning ratings to over 100 securitisation transactions. The asset classes encompass peer-to-peer, consumer loans, student loans, credit card receivables, auto ABS, CMBS, non- performing loans, and all RMBS asset types: non-conforming, reperforming, warehouse, reverse mortgage, master trusts, prime and buy to let loans. She has covered EMEA, APAC and US jurisdictions including Germany, Netherlands, UK, France, Spain, Italy and Portugal. Currently she is responsible for surveillance of consumer asset securitisations, focused on the UK, Russia, Ireland and is also involved in rating methodology projects, research on market relevant topics, and has been involved in special focus groups covering matters including Brexit and IBOR transition.
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About Moody’s Investors Service: Moody’s Investors Service is a bond credit rating business that provides research, credit rating, and financial risk analysis services.
Darren Crowder
Vice President and Head of Solution Engineering of TIBCO
Darren Crowder is the vice president and head of solution engineering at TIBCO.
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About TIBCO: TIBCO unlocks the potential of real-time data for business to make faster, smarter decisions.
Warrick Godfrey
VP, Industry Solutions of Braze
Warrick has a wealth of international experience in marketing with a focus on growth, ecommerce, retail and mobile applications. Warrick has specialised in startups in emerging markets over the past 15-years and is VP of Industry Solutions at Braze, a leading customer engagement platform built for today’s mobile-first world. Earlier Projects; *From 2016 to 2019, Warrick ran the regional/central marketing function as Sr Regional Marketing Director at Souq.com. Souq was acquired by Amazon in 2017 and remains the largest marketplace operating in the MENA region. *On-demand delivery application in the Middle East called Fetchr, built to overcome the issue of no physical addresses in the region. The app launched in May 2015. *Warrick joined Namshi in 2014 as CMO where he led the marketing function directing the overall strategic direction of the companies brand and marketing efforts. *In 2013 Warrick joined Facebook to bring the platform’s presence to Sub-Saharan Africa. Specialising in retail, media, and E-Commerce, Warrick looked after a portfolio of top advertisers in the continent. This work was instrumental in Facebook’s regional office launch in South Africa. *Prior to Facebook, he successfully built one of the Middle East’s leading ecommerce businesses, Cobone.com in 2010. As co-founder and CMO, Warrick led marketing, PR, platform, CRM, and brand strategy, making Cobone.com one of the fastest-growing ecommerce ventures in MENA.
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About Braze: Braze is a customer engagement platform that delivers messaging experiences across push, email, in-product, and more.
Andy Mulholland
VP Constellation Research & Chairman Asset Mapping of Constellation Research
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About Constellation Research: Constellation Research is a research and advisory firm helping early adopters improve the transformative power of disruptive technology.
Tim Norris
VP Sales EMEA of mParticle
Tim Norris is the VP of Sales EMEA at mParticle.
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About Habu, mParticle: MParticle is a customer data platform for multi channel consumer brands.
Alex Timlin
VP Client Success of Emarsys
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About Emarsys: Emarsys enables brands around the world to deliver truly personal customer interactions across email, mobile, social, and web.
Tom Ball
VP Global Demand Generation of Emarsys
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About Emarsys: Emarsys enables brands around the world to deliver truly personal customer interactions across email, mobile, social, and web.
Clive Thomas
Senior VP of Global Sales of Autogrid
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About Autogrid: AutoGrid Systems organizes energy data and employs big data analytics to generate real-time predictions that create actionable data.
Dan Harrington
Executive Vice President, Consulting & Support Services of Teradata
Dan Harrington is executive vice president of consulting and support services for Teradata, reporting to Vic Lund. He is responsible for leading the global consulting organization focused on helping customers architect, implement and manage the analytic ecosystem, including Teradata products on premises, in the cloud, and open-source technologies. In addition, he guides the customer services organization as they deliver world-class support to customers around the globe, and the development of analytical business solutions. Dan has experience in all facets of the business, including sales, services, marketing and engineering and has held multiple leadership roles, including head of Teradata’s international sales and services organization, research and development and worldwide marketing. Dan started his career with NCR Corporation in 1985 in Dallas, Texas as a sales person, eventually becoming district sales manager for major commercial accounts. In 1991, he was appointed director of marketing for the U.S. communications industry. In 1993, he took on responsibility for NCR’s global expansion into the communications industry as assistant vice president for Worldwide Communications Industry Marketing. In 1994, he became vice president, Teradata Product Management, and in 1995 he was appointed vice president, Worldwide Teradata Marketing, where he helped successfully guide the company’s growth in data warehousing. Three years later he was named vice president, Worldwide Marketing for Teradata’s computer business. His European assignment began in 1999 when he was appointed area manager of Teradata Northern Europe and subsequently Dan became vice president of sales for Teradata Europe. During his assignment, the region achieved major growth in sales, profitability and new strategic customers. In 2005, he returned to the U.S. to head up Teradata’s Global Customer Services business and continued to hold positions of increasing responsibility. Based in Rancho Bernardo, CA, Dan earned a Master’s degree in business management and graduated with distinction from the J. L. Kellogg Graduate School of Management, Northwestern University. He earned a Bachelor’s degree in Computer Science from Angelo State University, graduating summa cum laude.
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About Teradata, Teradata: Teradata is the connected multi-cloud data platform company. Our enterprise analytics solve business challenges from start to scale.
Lance Miller
Assistant Vice President of R&D Marketing of Teradata
Lance Miller is Assistant Vice President, R&D Marketing, for Teradata where he is responsible for marketing all services. Mr. Miller’s is a subject-matter expert in several areas of the software industry including: databases, data warehouses, decision support (DSS/EIS), data visualization, CRM, and very large database technologies. Before joining Teradata, Lance was Chief Technology Officer (CTO), CIO, and VP, Software Development for Customer Insight Company, CIO for Woodward-Clyde, VP Software Development for Cray, and VP Software for Solbourne. Lance holds a B.S. degree in Computer Science from the U.S. Air Force Academy and an MBA (Strategic Marketing) from Chadwick University.
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About Teradata: Teradata is the connected multi-cloud data platform company. Our enterprise analytics solve business challenges from start to scale.
Andy Slater
VP & Managing Director EMEA of Actifio
Having joined Actifio in 2011, Andy leads the EMEA sales execution. Prior to this role, Andy was pivotal in heading up the services and installation customers in the region. Prior to Actifio, Andy lead sales and operations at TecTrade, a data protection and storage partner based in the UK. His 15+ years in roles as Chief Operating Officer and Sales Director allowed him to build strategic customer and regional relationships.
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About Actifio: Actifio delivers enterprise data-as-a-service to global enterprise customers and service provider partners.
Helene Bouteille
VP Client Services of LoopMe
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About LoopMe: LoopMe is focused on brand advertising, using AI, attribution, and analytics to deliver measurable outcomes.
Stella Blackburn
VP, Global Head of Early Access & Risk Management & Real World Evidence Solutions of IQVIA
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About IQVIA, London School of Hygiene & Tropical Medicine: IQVIA is a global provider of advanced analytics, technology solutions and contract research services to the life sciences industry.
Greg Williams
Co-Founder, SVP, Strategic Business Development of MediaMath
Greg leads MediaMath’s business development efforts globally. In this role, Greg creates business and technology relationships with partners and oversees MediaMath’s OPEN Partnership program. Having focused his career at the intersection of marketing and technology, Greg is an expert in automation and large-scale technology offerings. Leveraging his unique blend of business and technical skills, Greg works with clients and with data and inventory partners across media channels to help them build their businesses on MediaMath’s TerminalOne platform. Prior to his move to London, Greg managed all internal and external reporting and analyses from MediaMath’s New York headquarters. In this role, Greg spearheaded the design, development, and management of MediaMath’s analytics platform. Before co-founding MediaMath, Greg led advertiser media strategy at [x+1], working with global brands on website and media optimisation. In that role, Greg also worked with a team to establish a new media division that quickly outpaced its established parent company. Before [x+1], Greg’s background was in econometric data modeling, marketing strategy, and integration of marketing platforms for Fortune 500 companies at Nielsen and Accenture. Greg holds a BS in Industrial Engineering from Texas A&M University and an MBA from Fordham University with concentrations in accounting and finance.
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About MediaMath: MediaMath develops and delivers digital advertising media and data management technology solutions to advertisers worldwide.
Jennifer Yorke
VP of Customer Success of Ometria
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About Ometria: Ometria is a customer data and marketing platform that helps retailers increase CRM revenue by sending personalized marketing messages.
Daniel Bloor
Vice President Engineering, Co-Founder of The Cloudminer
Daniel is an Engineering geologist with experience within both the mining and civil engineering industry having worked in the UK, Australia, SE Asia, Africa and Central Europe. As the Vice President Engineering at the CloudMiner Ltd he has helped to develop a team to deliver a cloud based vluation and analytics tool to help add a standard and transparency to the mning industry where project econmoics are concerned.
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About The Cloudminer: The Cloudminer offers a cloud-based data mining software suite that aggregates data from multiple commodities.
Michael Patterson
SVP of Sales, Europe, Middle East and Africa of DynamicAction
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About DynamicAction: DynamicAction is an analytics solution designed specifically for eCommerce, store, and omnichannel retail teams.
Michael Patterson
SVP of Sales, Europe, Middle East and Africa of DynamicAction
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About DynamicAction: DynamicAction is an analytics solution designed specifically for eCommerce, store, and omnichannel retail teams.
Gary West
VP EMEA of Incorta
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About Incorta: Incorta develops an analytics platform designed to speed up business data ingestion.
Vicki Marchington
VP People of Matillion
Vicki Marchington serves as vice president of people at Matillion.
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About Matillion: Matillion is an integration platform for cloud data warehouses.
Rajan Koo
SVP Engineering and Cyber Intelligence of Dtex Systems
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About Dtex Systems: Dtex Systems utilizes user behavior intelligence to help enterprises detect cybersecurity threats without compromising privacy.
James Stanier
SVP Engineering of Brandwatch
James currently holds a VP Engineering role at Brandwatch. He is an experienced manager of engineers and team leads. He has development experience on both ends of the spectrum: from quick prototyping of ideas to getting them scaled up into production-ready distributed systems.
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About Brandwatch: Brandwatch is a consumer intelligence and social media listening platform.
Kristian Keep
Vice President Of Engineering of Decibel
Kristian Keep is the vice president of engineering at Decibel.
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About Decibel: Decibel is a real-time intelligence platform that enables businesses to measure and improve online customer experiences.
Audelia Boker
Global VP Marketing of Glassbox
Audelia Boker joined Glassbox in January 2016 after spending over 17 years in Israel’s largest FMCG and flagship tech companies, including Strauss-Elite, Orange (now Partner), Comverse (now Xura) and NICE Systems. Equally at home with storytelling as with crunching analytical data, Audelia’s international background and leadership abilities have recently brought her back to Europe, where she grew up. Her most recent role was in London, where she headed Demand Generation for EMEA at NICE Systems, managing inside sales teams as well as the Enterprise integrated off-line and online marketing strategy and execution for the company across Europe. Before this, Audelia ran a team of marketing managers and had global responsibility over the Real-Time Solutions product marketing activities, significantly contributing to the success of the fastest growing business within NICE’s Enterprise portfolio. Audelia holds an MBA from ESCP Europe where she studied in Paris, France, majoring in Strategy and Marketing.
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About Glassbox: Glassbox develops an analytics platform designed to automatically record, index, and analyze digital interactions.
Richard Belgrave
CRO & VP, AI Sales of Leverton
Richard is UK Managing Director of LEVERTON.A former Corporate Financier with a passion for revolutionising how individuals work with data and documents.
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About Cabot Financial, Leverton: Leverton is AI-powered data extraction and contract analytics platform.
James Robinson
VP Research and Innovation of Opensignal
As the leader of OpenSignal’s mobile engineering team, James has led the development and adoption of multiple OpenSignal mobile apps, which have been downloaded on over 20 million consumer devices (and counting) around the world. He also focuses on pioneering next generation technologies to fuel company growth. James is an OpenSignal co-founder and holds a Physics & Philosophy degree from Oxford University.
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About Opensignal: Opensignal is a mobile analytics company.
Kenneth Pouliot
Global SVP of Sales of Percolate
Ken Pouliot serves as global SVP of sales at Percolate, leading the company’s sales, account management, business development, system engineers, channel, enablement, and sales operations teams.
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About Percolate, SheerID: Percolate is a content marketing platform offering solutions to introduce visibility into the marketing process.
Kris McKenzie
SVP International Sales of Calabrio
Kris McKenzie is responsible for Calabrio’s EMEA operations and go-to- market efforts. He oversees sales, operations, strategic partnerships and customer success. Kris joined Calabrio with more than 20 years’ experience in global enterprise SaaS technology and 14 years of management and sales leadership. Kris brings extensive expertise in helping companies implement solutions to develop a deep understanding of their customers. Most recently, Kris served as Global VP Market Development at SAP Hybris Cloud, where he drove revenue and customer success through long-term corporate alliances, partnerships and other collaborations. Prior to SAP Hybris, Kris was SVP Global Sales at Yieldify where he ran the global sales team across London, New York, Sydney and São Paulo. He also served as the EMEA Regional Vice President, Enterprise Sales for ExactTarget, which was acquired by Salesforce in 2014. Kris holds a B.Sc. degree in Business Information Systems from De Montfort University.
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About Calabrio: Calabrio is a software company that provides an easy to use workforce optimization suite for contact centers.
Neil OKeefe
VP Sales UK, Ireland Nordics of Think Big Analytics
Sales professional with huge experience in moving startups to revenue. Acquired 5 times to date. In each job working with cutting edge software teams to make their proposition accessible to the market. Built teams from scratch and understands what it takes to win the early deals that set the organisation on the path to growth.
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About Think Big Analytics: Think Big Analytics provides data science and engineering services for big data applications.
Ivan Kotorov
VP Enterprise Accounts of VendorMach
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About VendorMach: Big data analytics platform for ecommerce supplier planning and accounts payable (AP) reconciliations, reducing fraud, error and costs.
Raman Sidhu
VP Business Development of Beemray
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About Beemray: Beemray is the API and analytics for human context data. Anonymously. In real-time.
Simon Whittick
VP Marketing of Geckoboard
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About Appsumer, Geckoboard: Professional KPI dashboards. No hassle. Build a real-time dashboard in minutes. With Geckoboard, it’s that simple.
Kevin Nolan
VP, UX Innovation Practice of Strategy Analytics
As Vice President of the Strategy Analytics UX Innovation Practice, Kevin Nolan leads a team that advises on all aspects of the consumers’ interaction with technology in the digital home, inside the connected vehicle and while mobile. Kevin has 15 years’ experience managing research, analysis and consulting projects in the wireless, Internet and semiconductor industries, and has spent more than a decade analyzing the user experience of connected devices and services. Prior to joining Strategy Analytics in 2002, he was a partner at Hexagon Internet where he managed website development and user experience optimization projects for a number of major companies in the information services and other industries. He started his career as an analyst at Strategy Analytics predecessor company, BIS Strategic Decisions. Kevin holds a BA (Hons) degree in International Business from Herriot-Watt University, Edinburgh.
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About Strategy Analytics: Data & Analysis, Consulting, Research
Tom Reuner
Senior Vice President of HFS Research
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About HFS Research: It is our mission to provide visionary insight into the major innovations impacting business operations
Gus Macfarlane
Director and VP of Verisk Maplecroft
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About Verisk Maplecroft: Verisk Maplecroft’s data-driven solutions offer global scope, granular detail and singular insight into the primary political risk.
Adrian James
VP Sales and UK MD of Walkbase
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About Walkbase: Walkbase, the in-store analytics and marketing platform for retailers and airports to personalize the omnichannel customer experience.
Adrian James
VP Sales and UK MD of Walkbase
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About Walkbase: Walkbase, the in-store analytics and marketing platform for retailers and airports to personalize the omnichannel customer experience.
Steven Kahn
AVP of GSIs of LogicMonitor
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About LogicMonitor: LogicMonitor provides IT observability and monitoring for physical, virtual, and cloud-based IT infrastructures.
VP R&D STN – PhD Student at Queen Mary University of London of Startup Network
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About InReach Ventures, Startup Network: Measuring the value of professional networks and help entrepreneurs evaluate their corporate value
Alexandre Mercier
Co-Founder and VP, Product Development of Corymbus Asset Management
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About Corymbus Asset Management: Corymbus is a business risk analytics and fund development platform that uses unstructured data.
Jamie Box
VP Worldwide Sales of ThreatTrack
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About ThreatTrack: ThreatTrack develops cybersecurity solutions that analyzes, detects, and remediates malicious threats.